Balanced Family Academy:
Brand Refresh & Website Design.
Balanced Family Academy is one of the most amazing childcare concepts in Columbus, offering childcare for kids six weeks to six years old, fresh meals for families, and fitness classes for parents. Talk about balance, am I right?!
When BFA decided to expand their concept, they came to me for help creating a digital presence that reflected their growth strategy, while still being fun and playful and showcasing how much fun everyone at BFA has everyday.
I gave them a logo refresh and added lots of new brand elements to their repertoire to create a more polished and professional feel. Then, we built a brand-new website that places a huge emphasis on photography and approachable, “say-it-how-you’d-say-it” copy that truly reflects how much the BFA team loves and cares for the children in their care everyday.